Welcome to Our Story

To help you get to know both me and the business, I’ll start from the beginning. I’ve been obsessed with anything that has a motor and wheels for as long as I can remember. I used to bring model cars to school just to show off my favorites, and since I loved drawing, I naturally started sketching cars in my free time. That passion grew into the thought of starting a YouTube channel and a clothing business.

Eventually, I got my first car and she was perfect: a 5-speed 2004 Honda Civic. That car sparked everything, it taught me a lot and inspired my creative journey. Over the years, I’ve owned several cars, including the one featured on our clothing and the inspiration behind starting this business: a 2018 Subaru STI. To chase my dream of launching a clothing brand, I made the tough choice to sell it.

That dream became Limitless, a brand built on the love of cars and the pursuit of comfort. My mission is to provide premium comfort to everyone and to hit every group of enthusiast, from bikes to big ol’ rigs and everything in between.